Description
Abercrombie & Fitch Co. operates as a specialty retailer of all types of premium, high-quality casual apparel for men, women, and kids through a vast store network across N. America, Europe, Asia and the Middle East under the Abercrombie & Fitch, abercrombie kids and Hollister brands. Also, the company sells inner wear, personal care products, sleepwear and at-home products for girls through direct-to-consumer operations and Hollister stores under the Gilly Hicks brand. It also sells products through its e-commerce platform. Region-wise it reports its sales under two segments - U.S. Stores (U.S. and Puerto Rico) and International Stores (Canada, Europe, Asia, Australia and the Middle East). Brand-wise, Abercrombie reports in 2 segments - Abercrombie and Hollister. Abercrombie includes the Abercrombie & Fitch and abercrombie kids brands. Hollister is based on a South California theme, and targets youth in their late teens. Stores under this brand also offer intimate products of the Gilly Hicks brand.