Royal Caribbean Cruises is a cruise company. It owns and operates three global brands: Royal Caribbean International, Celebrity Cruises and Azamara Club Cruises. Additionally, it has investment in a joint venture with TUI AG, which operates the brand TUI Cruises and interest in the Spanish brand Pullmantur along with interest in the Chinese brand SkySea Cruises. The company's cruise brands primarily serve the contemporary, premium and deluxe segments of the cruise vacation industry, which also includes the budget and luxury segments.