Signet Jewelers Limited is a retailer of diamond jewelry, watches as well as other products. The company operates in the U.S., Canada, U.K., the Republic of Ireland, and the Channel Islands. The company is often considered as the leading retailer of diamond jewelry. Signet Jewelers reports operating results under the following divisions: North America Segment and International Segment. The North America segment consists of the legacy Sterling Jewelers and Zale units. The North America reportable segment operates across the United States and Canada. The U.S. stores operate nationally in malls and off-mall locations like Kay, Jared, Zales and Piercing Pagoda. The Canadian stores operate under the Peoples Jewellers banner and Mappins Jewellers regional banner. The International Segment operates stores in the United Kingdom, Republic of Ireland and Channel Islands. These stores operate as H.Samuel and Ernest Jones banners in shopping malls and off-mall locations.